East African CSOs attend training sessions on impactful communications


The workshops, hosted by the Better Migration Management (BMM) Programme and funded by the European Union and Germany, focus on outreach and media engagement and provide an in-depth exploration of communication strategies, professional use of social media, responsible storytelling, and media relations.
The initial session of this program lays the groundwork for effective communication by focusing on core concepts and frameworks. Experts guide participants through the processes of identifying their target audiences, creating impactful campaigns, and crafting straightforward, concise and audience-focused messaging. Attendees also explore the evolution of media formats, from traditional print to the increasingly dominant online sphere, and examine the advantages and limitations of various communication tools.
Further segments explore best practices for leveraging social media platforms, including strategies for producing compelling content, platform-specific etiquette, editorial consistency, and the use of respectful, non-stigmatizing language. The blurred lines between professional and private use of social media are discussed, with a focus on avoiding potential pitfalls. A “Social Media Magic Toolbox”, which has proved popular at previous trainings, introduces practical “tricks” to enhance content creation and audience engagement and growth.
The workshop also examines the art of storytelling through an ethical lens, with a focus on writing engaging narratives that respect the dignity and confidentiality of individuals. Participants learn how to craft impactful stories while adhering to responsible guidelines, and the topics covered include interview technique, effective phrasing, and confidentiality.
During a session on the role of imagery in storytelling and the ethical guidelines surrounding visual representation, attendees discuss the dos and don’ts of illustrating sensitive topics and the importance of maintaining the dignity of individuals featured in images, as well as privacy and data protection. Practical tips on photography using smartphones, as well as basic photo-editing techniques, are shared to enhance participants’ visual storytelling capabilities. Additionally, the session introduces resources such as online photo databases that provide high-quality images while respecting ethical and legal standards.
A discussion on media relations is designed to equip attendees with the skills to interact with journalists, respond to press inquiries, write compelling press releases, and build a strong media network. Participants engage in exercises designed to simulate real-life scenarios, learning how to handle journalists’ requests professionally and effectively. Participants also practice interview techniques, ensuring they can confidently convey their key messages in a media setting.
The workshop is intended to provide a comprehensive and hands-on approach to modern communication strategies, offering not only theoretical knowledge but also practical tools to enhance groups’ outreach and engagement efforts. As digital communication continues to evolve, the insights gained will empower organizations to navigate the complexities of media, storytelling, and audience engagement more effectively and ethically, strengthening the overall response to human trafficking in East Africa and beyond.

Insights gathered from civil society partners across East Africa and Asia are helping shape global research priorities on human trafficking and forced labour, highlighting the importance of locally informed, survivor-centered, and evidence-based approaches.
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Our new EHAAT regional routes mapping report highlights re-trafficking as a persistent concern in East Africa, with nearly half of documented survivors trafficked more than once. The findings point to layered vulnerabilities across age, gender, education, and displacement, underscoring the need for long-term, trauma-informed support.
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Civil society groups in the EHAAT Network are shifting focus from documenting re-trafficking to identifying practical steps, like expanding legal aid and compensation, to strengthen survivor protection.
.png)
Civil society groups in the EHAAT Network are shifting focus from documenting re-trafficking to identifying practical steps, like expanding legal aid and compensation, to strengthen survivor protection.

New data collected by EHAAT civil society groups offers fresh insights into survivor recovery journeys, service gaps, and outcomes across East Africa. The findings highlight the central role of legal support in enabling access to services, compensation, and longer-term protection.
.jpg)
Our new EHAAT regional routes mapping report highlights re-trafficking as a persistent concern in East Africa, with nearly half of documented survivors trafficked more than once. The findings point to layered vulnerabilities across age, gender, education, and displacement, underscoring the need for long-term, trauma-informed support.
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Freedom Collaborative and the EHAAT Network have released a new regional routes mapping report documenting nearly 400 cases of unsafe migration and trafficking across East Africa. The findings reveal shifting destinations, persistent re-trafficking, and emerging patterns of exploitation — and highlight the vital role of civil society in shaping more effective protection responses.

East Africa’s annual Regional CSO Forum brought together EHAAT members in Bishoftu, Ethiopia, to strengthen cooperation, share new research, and agree on concrete commitments to enhance anti-trafficking responses and support for vulnerable migrants.

Civil society groups from the EHAAT Network joined a regional call with Red Rope and HAART Kenya to discuss rising cases of African women trafficked into India, highlighting systemic vulnerabilities, rescue efforts, and the urgent need for survivor-led solutions.

EHAAT civil society organizations have launched a new bi-weekly communications training program, hosted by BMM, to strengthen outreach, media engagement, and ethical storytelling in the anti-trafficking sector.

EHAAT members met in Kampala, Uganda, for a three-day Resource Mobilization Strategy Workshop facilitated by Freedom Collaborative, developing a collective plan to strengthen sustainability, expand reach, and amplify impact across the region.

EHAAT members gathered in Juba, South Sudan, for the final phase of a regional training series on survivor inclusion, equipping CSOs with tools to ethically, securely, and sustainably embed survivor voices in their work.

Insights gathered from civil society partners across East Africa and Asia are helping shape global research priorities on human trafficking and forced labour, highlighting the importance of locally informed, survivor-centered, and evidence-based approaches.
.jpg)
Our new EHAAT regional routes mapping report highlights re-trafficking as a persistent concern in East Africa, with nearly half of documented survivors trafficked more than once. The findings point to layered vulnerabilities across age, gender, education, and displacement, underscoring the need for long-term, trauma-informed support.
.png)
Civil society groups in the EHAAT Network are shifting focus from documenting re-trafficking to identifying practical steps, like expanding legal aid and compensation, to strengthen survivor protection.

New data collected by EHAAT civil society groups offers fresh insights into survivor recovery journeys, service gaps, and outcomes across East Africa. The findings highlight the central role of legal support in enabling access to services, compensation, and longer-term protection.
.jpg)
Our new EHAAT regional routes mapping report highlights re-trafficking as a persistent concern in East Africa, with nearly half of documented survivors trafficked more than once. The findings point to layered vulnerabilities across age, gender, education, and displacement, underscoring the need for long-term, trauma-informed support.
.png)
Freedom Collaborative and the EHAAT Network have released a new regional routes mapping report documenting nearly 400 cases of unsafe migration and trafficking across East Africa. The findings reveal shifting destinations, persistent re-trafficking, and emerging patterns of exploitation — and highlight the vital role of civil society in shaping more effective protection responses.

East Africa’s annual Regional CSO Forum brought together EHAAT members in Bishoftu, Ethiopia, to strengthen cooperation, share new research, and agree on concrete commitments to enhance anti-trafficking responses and support for vulnerable migrants.

Civil society groups from the EHAAT Network joined a regional call with Red Rope and HAART Kenya to discuss rising cases of African women trafficked into India, highlighting systemic vulnerabilities, rescue efforts, and the urgent need for survivor-led solutions.

EHAAT civil society organizations have launched a new bi-weekly communications training program, hosted by BMM, to strengthen outreach, media engagement, and ethical storytelling in the anti-trafficking sector.

EHAAT members met in Kampala, Uganda, for a three-day Resource Mobilization Strategy Workshop facilitated by Freedom Collaborative, developing a collective plan to strengthen sustainability, expand reach, and amplify impact across the region.

EHAAT members gathered in Juba, South Sudan, for the final phase of a regional training series on survivor inclusion, equipping CSOs with tools to ethically, securely, and sustainably embed survivor voices in their work.

Insights gathered from civil society partners across East Africa and Asia are helping shape global research priorities on human trafficking and forced labour, highlighting the importance of locally informed, survivor-centered, and evidence-based approaches.
.png)
Civil society groups in the EHAAT Network are shifting focus from documenting re-trafficking to identifying practical steps, like expanding legal aid and compensation, to strengthen survivor protection.

New data collected by EHAAT civil society groups offers fresh insights into survivor recovery journeys, service gaps, and outcomes across East Africa. The findings highlight the central role of legal support in enabling access to services, compensation, and longer-term protection.
.jpg)
Our new EHAAT regional routes mapping report highlights re-trafficking as a persistent concern in East Africa, with nearly half of documented survivors trafficked more than once. The findings point to layered vulnerabilities across age, gender, education, and displacement, underscoring the need for long-term, trauma-informed support.
.png)
Freedom Collaborative and the EHAAT Network have released a new regional routes mapping report documenting nearly 400 cases of unsafe migration and trafficking across East Africa. The findings reveal shifting destinations, persistent re-trafficking, and emerging patterns of exploitation — and highlight the vital role of civil society in shaping more effective protection responses.

East Africa’s annual Regional CSO Forum brought together EHAAT members in Bishoftu, Ethiopia, to strengthen cooperation, share new research, and agree on concrete commitments to enhance anti-trafficking responses and support for vulnerable migrants.

Civil society groups from the EHAAT Network joined a regional call with Red Rope and HAART Kenya to discuss rising cases of African women trafficked into India, highlighting systemic vulnerabilities, rescue efforts, and the urgent need for survivor-led solutions.

EHAAT civil society organizations have launched a new bi-weekly communications training program, hosted by BMM, to strengthen outreach, media engagement, and ethical storytelling in the anti-trafficking sector.

EHAAT members met in Kampala, Uganda, for a three-day Resource Mobilization Strategy Workshop facilitated by Freedom Collaborative, developing a collective plan to strengthen sustainability, expand reach, and amplify impact across the region.

EHAAT members gathered in Juba, South Sudan, for the final phase of a regional training series on survivor inclusion, equipping CSOs with tools to ethically, securely, and sustainably embed survivor voices in their work.